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Unilever new commander mission “Annemarike” moves business towards sustainability

Get to know Unilever Group of Thailand, Malaysia, Singapore, Myanmar, Cambodia and Laos, “Annemarique De Haan,” the new commander in chief, who is responsible for delivering global sustainability solutions to Unilever in many countries. “Refill Station” Laundry product group Emphasize leading brands

counting only the original head of the ship “Robert Candelino” former position CEO and Chairman of Executive Committee, Unilever Group of Thailand and ASEAN Has announced his retirement from the company earlier this year. to return to be closer to the kitchen Ready to turn to other business

All the time, “Unilever Thailand” has not announced or introduced a new commander. until the latest project where the company joins forces with alliances to move forward with activities to save the world So saw the face of “Annemarique de Haan” Sit in the chair of the chairman of the ASEAN Household Products Business Administration. and Chairman of the Executive Committee of Unilever Group, Thailand, Malaysia, Singapore, Myanmar, Cambodia and Laos to continue driving the consumer goods business in Thailand. which the company has been in for more than 88 years

“Annemarike” Considered as another pot of “Unilever” Due to working with consumer products organization “the world’s number 1” for more than 20 years, taking care of personal care products, home care products, and refreshment groups. Importantly, gained experience working in many countries. such as Indonesia, Malaysia, Belgium and Unilever. Benelux (Unilever Beneklux)

One of the outstanding works of “Annemarike” is to focus on doing business in response to sustainability Bringing a circular economy (Circular Economy) to the production of products such as recycling. and not doing it alone Use collaborative strategies with smaller agencies. To expand the activities to a large extent and create a positive impact on a large scale

when taking the role “Female General” Mobile Unilever Thailand “Annemarike” So go ahead with the project to save the world immediately. by joining forces “Tops Market” and “SCGC” debut “Refill Station” Continue to solve the problem of plastic waste Awaken consumers to recycle plastic for sustainable environmental stewardship and take care of a better world

Annemarie Projected that from a survey of trends in Thailand, 73% of Thai consumers They are concerned about climate change and 72% want to make a positive impact on the environment in their daily lives. reflects the main trend that Thai people are interested in environmental conservation and restoration.

so Unilever Thailand thus meeting the needs of consumers By collaborating with partners such as Tops Market, the pilot project is the first station to fill products or refill stations at Tops Market, Central Westgate branch to allow consumers to access and take action to help improve. more global environment

In this regard, consumers can use the original packaging that has been cleaned from 1 liter or more to add a special concentrated formula of Comfort Ultra Daily Fresh fabric softener (https://www.unileverprokhum.com/ComfortUltraBlue/). with fabric protection technology And it is environmentally friendly with up to 90% biodegradable and Comfort Pure (https://www.unileverprokhum.com/ComfortPure/) contains 100% natural origin ingredients, gentle on the skin. which is considered a strong market leading brand.

Unilever It also ensures that consumers do not have to worry about quality. Because products from the Refill Station of the Comfort brand The quality is not different from the products that are sold on the regular shelves.helping to reduce the cost of living by saving up to 30% of the cost in just 5 easy steps

Unilever new commander mission  “Annemarike” moves business towards sustainability
Annemarie de Haan, the new commander of Unilever Thailand

“For a sustainable future We have to rethink our plastic handling system. as a group of manufacturers We have the opportunity to choose packaging responsibly. And we have to make sure we keep plastic in a circular economy and work towards reducing plastic waste in the environment. Unilever remains committed to innovations. in reducing plastic waste Increase the use of recycled materials and ensuring that no waste goes to the landfill in our factory. The goal is to reduce the use of new plastic pellets by half. and use recyclable packaging 100% reusable or compostable. Plastic must also be collected and made into packaging. to be more than the quantity sold out.”

Unilever Kick Off Product Filling Station Project (iFILL) since 2019, but is an activity within the company. which has been well received by the staff

In addition to supporting the recycling of plastic packaging It also pays attention to resource rotation as well. Unilever has partnered with SCG Chemicals or SCGC (SCGC) to bring used plastic to households. come in rotation as new packaging Using high quality recycled plastic pellets (High Quality Post-Consumer Recycled Resin (PCR) under the brand SCGC GREEN POLYMERTM and jointly create the project. “Separating good but can” incentivize people in the community to manage waste properly. Can be used to circulate to create new benefits sustainably and maximize benefits

At the same time, the company also attaches great importance to sustainability cooperation with various organizations. He has also joined a number of alliances to raise awareness about environmental issues and the problem of plastic waste, such as the Magic Hand Project, the PIM Recycling Business Project, and the Plastic Home Delivery Project.

Unilever To be a leader in the consumer goods business using recycled packaging after consumption (Post-consumer Recycled: PCR) domestically up to 4,000 tons. Today, many of the company’s brands such as Sunlight, Comfort, Sunsilk and Dove all use PCR packaging bottles. l From the original plastic to a paper cup instead. This can reduce up to 200 tons of plastic waste per year, helping to stimulate a circular economy. and creating an infrastructure for the sorting and storage of plastic waste. to allow plastic waste to be circulated in the system

environment and well-being of the world and its people It is at the heart of sustainability operations. Although Unilever is currently ranked by Globescan as the number one sustainable business organization in the world, We also want all sectors, both the public and private sectors, to work together to help improve the quality of life for 68 million Thais. well-being Reduce environmental impact from the source and create a good quality of life in society