US Retail Bitcoin Participation Rebounds Despite Bearish Price Outlook
- Cryptocurrency markets has rebounded to mid-2025 levels despite subdued consumer sentiment on bitcoin's price outlook, according to a new report from Deutsche Bank.
- The bank's retail survey of 3,400 consumers across the U.S., U.K.
- Despite the rebound in participation, consumer sentiment on bitcoin's price outlook remains cautious, with a majority of respondents across regions expecting bitcoin to trade lower than current levels.
Retail participation in U.S. Cryptocurrency markets has rebounded to mid-2025 levels despite subdued consumer sentiment on bitcoin’s price outlook, according to a new report from Deutsche Bank.
The bank’s retail survey of 3,400 consumers across the U.S., U.K. And EU found that U.S. Crypto adoption rose to 12% in March 2026, up from a February low of 7% and returning to levels last seen in July 2025.
Despite the rebound in participation, consumer sentiment on bitcoin’s price outlook remains cautious, with a majority of respondents across regions expecting bitcoin to trade lower than current levels.
The report noted that bitcoin exchange-traded funds (ETFs) saw a resurgence in March, attracting roughly $1.3 billion in net inflows, signaling renewed institutional demand after a weak start to the year.
Bitcoin remains the dominant crypto holding and preferred investment among U.S. Retail investors despite competition from traditional assets, the bank said.
The data suggests adoption has not topped 14% in the survey’s history, which dates back to 2023.
Crypto prices have shown signs of stabilization after a volatile start to 2026, with last month marking a tentative rebound driven by renewed institutional demand and geopolitical tailwinds, according to the report.