On February 14, as of press time, Hong Kong stocks rebounded from a dip, with the Hang Seng Technology Index erasing a decline of more than 2% and turning red. Among them, China Literature Group benefited from the box office of the film “Hot and Spicy” co-produced by its Xinli Films and China Film and Television Literature. 1.6 billion, temporarily in first place at the Spring Festival movie box office, with an increase of 4.82% as of press time.
According to Beacon Professional Edition data, as of 10:13 on February 14, the total box office (including pre-sales) for the 2024 Spring Festival period (February 10-February 17) exceeded 4.9 billion. “It’s Hot”, “Flying Life 2” and “Bear Infested: Reverse Time and Space” are currently among the top three box office releases. Considering that this year’s Spring Festival holiday is one day longer than in previous years and the trend of the box office is usually high and then low, the total Spring Festival box office in 2024 is predicted to exceed 8 billion yuan , growing again compared to last year, and the probability of hitting a new record is high.
On the day of the release of “Hot Hot”, Sony Pictures and Xinli officially announced the foreign distribution cooperation of “Hot Hot”. It is also the first film in mainland China that Sony Pictures bought the global distribution rights without participating in the production. . Hou Xiaonan, producer of “Hot and Spicy” and CEO and President of Yuewen Group, said, “Good stories are a global language. The universal core of loving yourself and being yourself is the basis for “Hot and Spicy” to cross cultures and attract global resonance.”
Wind data shows that in the past 10 years, except for the cancellation of the Spring Festival stalls during the 2020 Spring Festival due to the epidemic, the box office of the Spring Festival stalls before 2022 has grown rapidly, and most of the time has grown at a double digit rate. Among them, the Spring Festival holiday in 2014 officially exceeded 1 billion yuan, quickly exceeded 3 billion yuan in 2016, and climbed to more than 5 billion yuan in 2018. With the 2020 Spring Festival stalls having canceled, there was a retaliatory rebound during the 2021 Spring Festival, with a significant increase of 33.58% compared to 2019, and the general box office reached another peak of 7.783 billion yuan.
After the outbreak, the data fell in 2022, falling 22.29% year on year to 6.049 billion yuan. The Spring Festival period in 2023 will increase to 6.764 billion yuan. 2024. The Spring Festival stand continues to grow, which is favorable to the recovery of the industry.
Taking a close look at the top four movies currently released during the Spring Festival, the industry chain includes many listed companies. Among them, there are 8 producers of “Hot and Spicy”, and the A-share and Hong Kong listed companies involved (including their holding or joint-stock companies) mainly include China Film, China Literature Group, Alibaba Pictures, etc. There are 9 main producers of “Flying Life 2”, and related listed companies include Alibaba Pictures, Bona Pictures, China Film, Hengdian Pictures, Shanghai Film, etc. There are seven main producers of “Bear Infested: Reverse Time and Space”, and the relevant listed companies include Huaqiang Fantawild, Hengdian Film and Television, China Film, Wanda Film, etc. which are in the process of IPO. “Article 20” has 18 main producers, and the relevant listed companies behind it include Enlight Media, China Film, Hengdian Film and Television, Wanda Film, etc.
Yue Zheng of Galaxy Securities believes that the 2024 Spring Festival movie is expected to continue the recovery trend of the movie market, and comedy movies have a wide range of audience, high attendance rates, and good viewing effects, which can satisfy the movie watching better. the requirements of the Spring Festival film audience The feedback is relatively positive, and the willingness to watch films is gradually increasing. The recovery and development trend of the film industry will remain unchanged in 2024. There is still room for continued recovery and growth in the film market Pay attention to film production, distribution and broadcasting, high quality content, theater chains, and on- a service line that benefits from the rebound in demand.
(Article source: China Business News)
Article source: China Business News
Original title: Yuewen Group rose nearly 5% during the day, and the Spring Festival period is good for listed companies upstream and downstream of the industry chain
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