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Zendaya Debuts First Co-Created Sportswear Collection - News Directory 3

Zendaya Debuts First Co-Created Sportswear Collection

April 16, 2026 Robert Mitchell News
News Context
At a glance
  • Zendaya and the Swiss premium sportswear brand On have launched their first co-created footwear and apparel collection, which became available for purchase online on April 16, 2026.
  • The collection blends performance-driven design with everyday style, focusing on refined silhouettes, texture, and color.
  • The new head-to-toe capsule includes a variety of apparel items and a new footwear design.
Original source: hollywoodreporter.com

Zendaya and the Swiss premium sportswear brand On have launched their first co-created footwear and apparel collection, which became available for purchase online on April 16, 2026. The SS26 Zendaya x On drop represents a significant expansion of the multi-year partnership between the global icon and the sportswear company.

The collection blends performance-driven design with everyday style, focusing on refined silhouettes, texture, and color. This launch follows a previous collaboration in August 2025, which introduced the Cloudzone Moon, the first co-created sneaker between the two parties.

Collection Details and Design

The new head-to-toe capsule includes a variety of apparel items and a new footwear design. The clothing line consists of tops, jackets, skirts, shorts, and parachute pants.

View this post on Instagram about Zendaya, Moon
From Instagram β€” related to Zendaya, Moon

The center-piece of the collection is the Cloudnova Moon shoe, which is priced at $200 and is available in a Fig colorway. Reporting from The Hollywood Reporter indicates that Zendaya has incorporated balletcore elements into the designs of the On running shoes.

Zendaya worked on the collection alongside her longtime collaborator and image architect, Law Roach. The partnership aimed to combine Zendaya’s perspective on modern sportswear with the design expertise of On to balance personal style with athletic performance.

It’s been so much fun to collaborate with Law and the On team on these essentials. We wanted to create pieces that feel versatile and easy to wear – styles that move with you across different moments. We started with the idea of making people feel confident and effortless, and we built everything out from there. Working with Spike Jonze brought that vision to life in a really special way – the world he created gave it a whole new dimension.

Zendaya

Cinematic Campaign and Creative Process

To promote the collection, On partnered with Academy Award-winning director Spike Jonze to create a cinematic campaign film titled Shape of Dreams. The film focuses on the creative process behind the project and is set within an imagined design environment referred to as The Dream Lab.

Zendaya and Law Roach collaborate on a new collection for Co-Created Sportswear

The campaign film debuted on April 10, 2026. By April 16, 2026, the video had accumulated nearly 10 million views on YouTube.

The film serves as a narrative tool to convey the complexity of the design process through a playful and imaginative lens, starring Zendaya as she navigates the creative development of the SS26 line.

Strategic Partnership Evolution

The release of the SS26 collection marks a new chapter in the relationship between Zendaya and On. While the two had previously collaborated on the Cloudzone Moon sneaker in August 2025, this is the first time they have co-created a full line of both footwear and clothing.

Strategic Partnership Evolution
Zendaya Moon Cloudzone Moon

On has stated that the collaboration is intended to reflect the brand’s connection to a broad, global community by utilizing Zendaya’s instinctive and expressive point of view. The brand seeks to challenge traditional perceptions of sportswear through these versatile essentials.

The collection is now available to the public through On’s online shopping platforms as of April 16, 2026.

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Fashion, Shoes, shopping, Spike Jonze, zendaya

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