Highest ticket reservations for movies and performances… Travel and transportation beyond pre-COVID levels
From indoor to outdoor as COVID-19 distancing is lifted
As daily life recovers in earnest after COVID-19, the amount of online shopping transactions related to travel, transportation, and outdoor activities such as culture and leisure has increased significantly.
On the other hand, online orders for delivery food declined for the first time since the statistics were compiled.
According to the ‘May Online Shopping Trend’ announced by the National Statistical Office on the 1st, the amount of online shopping transaction amounted to 17.28 trillion won in May, up 10.5% from the same month last year.
In particular, the transaction amount of travel and transportation services (1.56 trillion won), such as ticket, bus/train ticket, rental car, and accommodation reservation, nearly doubled from a year ago (791.9 billion won).
The transaction amount in May of this year is 105.0% of the May 2019 level before Corona 19.
The transaction amount of cultural and leisure services, including movie and performance reservations (263.6 billion won), increased 165.2% from a year ago, the highest since statistics were compiled in January 2017.
This seems to be due to the increase in outdoor activities as social distancing due to Corona 19 was completely lifted from April 18 and the weather is good for outings.
There is also an interpretation that the demand for travel and culture, which has been suppressed for over two years due to COVID-19, is exploding.
Consumption of food and beverages (processed foods) and clothing also increased by 16.8% and 17.1%, respectively, from a year ago.
On the other hand, the online delivery food market, which grew rapidly during the COVID-19 pandemic, decreased from the same month of the previous year for the first time since statistics were compiled in January 2017.
The amount of online shopping for food service (delivery food) in May was 2.6 trillion won, down 3.7% from a year earlier.
Lee Min-kyung, head of the service industry trend section at Statistics Korea, said, “It seems that the number of cases of eating out rather than having food delivered at home has increased.”
Mobile shopping accounted for 74.4% of the total online shopping transaction amount, up 2.7 percentage points (p) from a year ago.
Of the total retail sales (47,587.5 billion won), the proportion of online shopping product transactions (12,651.7 billion won excluding services) was 26.6%.