Entering the hidden store in Myeong-dong, my mouth is full of fake luxury bags worth hundreds of millions of won.

Seoul Jung-gu, still hidden sales fake shop

If you calculate the original price, it is in the hundreds of millions of money won.

Promote special campaigns to prepare for the peak tourism season in the spring

Inside the secret store of a company that sells illegal counterfeit goods in Myeong-dong. [자료 = 중구청]
The entrance to a hidden shop selling illegal counterfeit goods in Myeong-dong. [자료 = 중구청]

Jung-gu, Seoul announced on the 19th that it had caught a gang selling counterfeit (aka ‘fake’) goods in the center of Myeong-dong on the 2nd.

Captured stores strictly restricted access to Koreans and secretly secured a separate location to avoid clashes, selling around 120 counterfeit items such as Louis Vuitton, Chanel, Hermes, and Prada. As for the original price, it amounts to hundreds of millions of winnings.

Gu put in a mystery shopper (hidden customer) to capture the fake sales scene. After that, the special judicial police who had been hiding followed and raided the hidden store. The suspect and seized items will be forwarded to the prosecution as soon as the investigation is complete.

As the number of foreign tourists has increased due to the endemic Corona 19, and the economic recession and luxury consumption has increased, fake sales in Myeong-dong, Dongdaemun, and Namdaemun in Seoul are on the rise again.

Under the current Trademark Act, those who distribute or sell counterfeit products are subject to imprisonment for up to 7 years or a fine of up to 100 million won.

The area managed to crack down on illegal counterfeit goods last year and 6375 pieces were seized. This equates to 3.6 billion won in authentic products.

Jung-gu plans to launch a special large-scale campaign focusing on the Myeong-dong, Namdaemun, and Dongdaemun Special Tourism Areas during the spring and fall tourist season, when counterfeit products are common. The plan is to actively respond to the distribution and sale of counterfeit products that are becoming more intelligent, organized, and voiced through the formation of a joint conflict team with related organizations such as the Korean Intellectual Property Office, Jungbu Police Station, and the Seoul Metropolitan Government. .

In addition, it intends to strengthen promotional activities to distribute ‘guidelines for the elimination of illegal industrial products’ and encourage voluntary self-cleaning activities.

Kim Gil-seong, head of the Jung-gu Office, said, “We will protect consumers and merchants by removing the distribution of illegal counterfeit goods that are common in Seoul’s representative tourist attractions such as Myeong-dong, Namdaemun, and Dongdaemun. “” he said.


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