Introducing Shin Ramyun Tumba Big Bowl Noodles: A Delicious Twist on a Beloved Recipe

Nongshim has announced the release of its new product, Shin Ramyun Tumba Big Bowl Noodles, set to hit the market on the 23rd. This innovative dish is based on the popular consumer recipe ‘Shin Ramyun Tumba’, which combines the spicy flavors of Shin Ramyun with milk, cheese, shrimp, and bacon.

The original ‘Shin Ramyun Tumba’ recipe gained widespread attention in 2016 and has since become a staple among modish consumers, known for its unique blend of spicy and mild flavors. According to big data analysis company RSN, content related to ‘Shin Ramyun Tumba’ has experienced steady growth, with an average annual increase of 13% over the past three years.

A consumer survey conducted by Nongshim last year revealed that approximately 60% of the 1020 generation were familiar with the ‘Shin Ramyun Tumba’ recipe or had tried it themselves. Building on this success, Nongshim has developed Shin Ramyun Tumba Big Bowl Noodles, allowing consumers to easily enjoy this beloved recipe anytime, anywhere.

These new Big Bowl Noodles capture the essence of the original recipe, with a spicy and chewy texture enhanced by the rich flavors of whipped cream, cheddar cheese, and parmesan cheese. The dish is completed with a variety of toppings, including mushrooms, garlic, and bok choy. For added convenience, the noodles can be cooked in the microwave, resulting in an even richer sauce flavor.

Nongshim plans to launch the ‘Shin Ramyun Tumba’ brand globally in the future. Shin Ramyun Tumba Big Bowl Noodles will be available at convenience stores, large marts, e-commerce stores, and nationwide distributors starting on the 23rd.