What⁤ is KESSA?

KESSA,meaning “story” in Arabic and numerous African dialects,is a pan-African program dedicated to fostering new voices in african storytelling. Launched by Story School ⁤(UM6P) and the French-african Foundation, it aims to identify, ⁣train, and connect 30 emerging talents across the continent. The program recognizes the increasing importance of narratives in shaping social and economic progress within Africa’s rapidly growing cultural and⁢ creative industries.

The Rise of African Storytelling & Creative Industries

Africa’s cultural and creative industries are experiencing notable growth. According to a 2023 UNESCO report, these industries contribute over 3.3% to Africa’s GDP, generating $82 billion in revenue.This growth is fueled by a young,dynamic population and increasing digital connectivity. However, the narratives originating *from* Africa often remain⁤ underrepresented on the global stage. KESSA directly addresses this imbalance.

the program’s name, “KESSA,” is deliberately chosen to highlight the central role of storytelling in African cultures. ‍ It acknowledges the power of⁤ narratives to preserve heritage, shape identity, and inspire future generations. ⁤ By investing in African storytellers, KESSA aims to empower them to control their own narratives and contribute to a more nuanced and accurate portrayal ‍of the continent.

who is Eligible for KESSA?

KESSA is open to a diverse range of individuals committed to transforming the continent⁤ through storytelling. ⁢Eligible applicants include:

• Creators (filmmakers, artists, writers)
• Journalists
• Scientists communicating complex ideas
• Influencers
• Cultural entrepreneurs
• Media voices

Applicants should demonstrate a strong commitment to African narratives and a desire to contribute to the continent’s cultural and economic development. ⁣ The program specifically seeks individuals who are pushing⁤ boundaries and exploring new forms of storytelling.

program Details: What to Expect

The KESSA residency will provide selected participants with:

• Training: Workshops⁢ and masterclasses led by leading experts ⁤in storytelling, media, and cultural entrepreneurship.
• Networking: Opportunities to connect with peers, mentors, and industry professionals from across Africa and beyond.
• Resources: Access to state-of-the-art facilities and resources at Story School (UM6P).
• Platform: A platform to showcase their work and amplify their ‍voices.

The residency is designed as a collaborative and immersive experience, fostering⁢ a community of African storytellers who can support and inspire each other. Participants will work on individual and collaborative projects, exploring innovative approaches to storytelling.