Manchester City Partners with Paramount+
- Manchester City Football Club has announced a media collaboration with Paramount+ for the 2025/26 UEFA Champions League season in the United States.
- This collaboration represents a continued and significant investment by Manchester City in the American market.
- Manchester City's sustained focus on the US market demonstrates a clear understanding of the region's potential for growth within the global football landscape.
Manchester City Deepens US Market Commitment with Paramount+ Partnership
Table of Contents
Published October 13,2025
Strategic media Collaboration Announced
Manchester City Football Club has announced a media collaboration with Paramount+ for the 2025/26 UEFA Champions League season in the United States. This partnership will see Paramount+ branding and content integrated across Manchester City’s official US digital and social media platforms,enhancing visibility for both organizations.
Expanding US Footprint
This collaboration represents a continued and significant investment by Manchester City in the American market. Over the past decade,the club has proactively sought to capitalize on the increasing popularity of European football among US viewers. This strategy includes regular preseason tours designed to engage American fans,dedicated fan events,and the establishment of City Studios NYC,a production hub specifically tailored to create content for a US audience.
Long-Term growth strategy
Manchester City’s sustained focus on the US market demonstrates a clear understanding of the region’s potential for growth within the global football landscape. By aligning with a major streaming platform like Paramount+, the club aims to reach a broader audience and further solidify its brand presence. This proactive approach positions Manchester City for continued success as interest in European football continues to rise in the United States.
