Alessandra Mastronardi: Early Career and Breakthrough
Alessandra Mastronardi is an Italian actress who began her career in theater and television before achieving widespread recognition thru a television commercial.
Mastronardi moved to Rome to pursue her acting ambitions, gaining experience in theatrical productions and securing initial roles in Italian television. Her breakthrough came in the early 2000s wiht a television advertisement for Nestea, a Swiss beverage company.
The commercial featured the catchy phrase “Antò, fa caldo” (“Antò, itS hot”), which quickly became a popular catchphrase in Italy, significantly raising Mastronardi’s profile and opening doors to further opportunities in cinema and television. The success of the campaign propelled her into the public eye.
Nestea Commercial and it’s Impact
the 2002 Nestea commercial featuring Alessandra Mastronardi proved to be a pivotal moment in her career, transforming her into a recognizable face in Italy.
The commercial’s success wasn’t merely due to its airplay; the phrase “Antò, fa caldo” became a cultural phenomenon, widely quoted and parodied. This unexpected level of public engagement translated directly into increased demand for Mastronardi’s acting services.The commercial was part of a larger marketing campaign by Nestea aimed at younger audiences.
For example, following the commercial, Mastronardi secured roles in films like To rome with Love (2012) directed by Woody Allen [IMDb – To Rome with Love] and the television series master of None (2015-2017) [IMDb – Master of None], demonstrating the commercial’s lasting impact on her career trajectory.
Alessandra Mastronardi’s Subsequent Career
Following the success of the Nestea commercial, Alessandra Mastronardi established herself as a prominent actress in Italian and international cinema and television.
she has appeared in numerous Italian films and television productions, and has also gained recognition for her work in international projects. Her roles showcase her versatility as an actress, spanning various genres and character types.
In 2017, she won the Nastro d’Argento award for Best Supporting Actress for her role in the film Il cratere [David di Donatello – Il cratere], further solidifying her position as a respected actress in the Italian film industry. She continues to work on both Italian and international projects as of January 26, 2026.
