Previously, TikTok labeled AI-powered content created with tools within the platform. But the new measures will also apply to content created outside the platform, with TikTok one of 20 tech companies that have signed the pledge. that it will oppose the use of AI-generated content to interfere in US elections;

TikTok begins labeling content using artificial intelligence

Adam Presser, TikTok’s head of operations and trust and safety, said the company also has a policy that prohibits the use of realistic AI that is not labeled as AI.

Content Credential is a technology started by a collaboration of companies called partners. For the origin and authenticity of content (Coalition for Content Provenance and Authenticity)

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