Great Wall Motor Invites Thai Consumers to Tour Production Base and Innovations in Baoding, China
Great Wall Motor, the leader in electric vehicles (xEV Leader) in Thailand, is offering Thai consumers an exclusive opportunity to visit their production base and witness their groundbreaking innovations in Baoding, China. From 25 to 28 June, Great Wall Motor has invited all 14 members of the Consumer Committee, namely GWM Customer Representatives who own car models such as HAVAL H6, HAVAL JOILION, and ORA Good Cat.
Great Wall Motor places utmost importance on the user experience when developing quality vehicles, reinforcing their commitment to becoming the preferred choice for Thai customers. Since their commencement of operations in Thailand, the company has focused on car consumers as the core of their product and service development, continuously striving to enhance their customers’ experience.
The User Committees, composed of customer representatives of GWM drivers, are essential in gathering feedback from real users through the GWM Application. With over 143,000 users on the platform, the Consumer Committee acts as a bridge between users and Great Wall Motor, collecting valuable data and insights to drive the development of better products and services. Moreover, it serves as a means of communication between the brand and its consumers, facilitating a strong and mutually beneficial relationship.
As part of this tour, the Consumer Committees will have the opportunity to visit the smart factory, research and development center, and other cutting-edge facilities at Great Wall Motor Headquarters. The smart factory in Xushui Manufacturing Base, spanning 13 square kilometers, is equipped with advanced technology and robots, enhancing production capacity and efficiency. The Susui Production Foundation, located in Baoding City, prioritizes environmental sustainability in its operations.
The HAVAL Technology Center, covering an area of 250,000 square meters, is dedicated to the development and quality inspection of SUVs. It brings together experts from China and beyond to ensure the highest standards are met. The car performance test track, built on over 1.4 million square meters of land, offers comprehensive testing facilities to evaluate vehicle performance under various conditions. The EMC Lab and semi-echo laboratory focus on testing equipment, electric parts, and vehicles, while the Climatic Wind Tunnel Laboratory simulates a wide range of climates for realistic vehicle testing.
“I am honored to be a part of this journey and contribute to the development of superior products from Great Wall Motor. As a Great Wall Motor driver, this trip allows me to witness the meticulous work behind the scenes before a car is released. It instills in me the confidence to use Great Wall Motor vehicles, knowing they prioritize innovation and are ready to meet our daily needs,” stated a representative from the Consumer Committee.
During the tour, participants had the opportunity to experience the performance of various new cars under the GWM brand, including HAVAL H-Dog PHEV, HAVAL Xiaolong MAX PHEV, Xiaolong, THE NEXT BEST CAR, GWM TANK 300, and GWM TANK 500. They also engaged in discussions and shared their driving experience with senior executives from Great Wall Motors.
According to Narong Sitalayon, Managing Director of Great Wall Motors (Thailand), the company’s intention is to show the efficiency of their operations and emphasize their commitment to offering quality vehicles that cater to every driver’s lifestyle. Great Wall Motors values consumer feedback and is dedicated to creating products and services based on customer input.
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Note: The text has been revised for clarity, professionalism, and grammatical accuracy.
Great Wall Motor Take Thai consumers to join the tour to visit the production base and innovations of Great Wall Motors in Baoding, China from 25 to 28 June. by the wayGreat Wall Motor has invited all 14 members of the Consumer Committee. namelyGWM Customer Representative by usersCar model HAVAL H6, HAVAL JOILION a ORA Good Cat continueUser-Centered Concept which takes into account the user experience of users when developing quality vehicles and reinforces the confidence of the customers available to themGreat Wall Motor in beingThe leader in electric vehicles (xEV Leader) in Thailand
sinceGreat Wall MotorCommencement of operations in Thailand The company has maintained a focus on car consumers as the focus of product and service development. to continuously provide a better experience to Thai customers, whoThe User Committees are the customer representatives of GWM drivers, obtained by voting among real users through the GWM Application. which now has more than 143,000 users on the program Consumer Committee responsible for linking information between the user and the road Great Wall Motor Collect data by collecting user voices. Whether it’s a comment or a suggestion to talk to.Great Wall Motor This will help drive the development of products and services even better, and also represent communication between brands and consumers in all dimensions. Including being a vehicle to connect the relationship of the user group to each other equally
on this trip Consumer Committees have a chance to visit the areasmart factory Laboratory research and development center at Great Wall Motor Headquarters which represents a breakthroughnew energy vehicle technology and potentialGreat Wall Motor in production, research and innovation to become one of the leaders in the global automotive industry, such as
– Intelligent manufacturing base in Xushui Manufacturing Base in Baoding City which is a smart factory with an area of 13 square kilometers Ready to support the production of up to 750,000 units, covering four main production processes: stamping, welding, painting and assembly An important force in the production of parts and automobiles of Great Wall Motor , the factory has brought technology and robots into production. process. It can replace human labor and can greatly increase production capacity and efficiency. which increases flexibility in production And it also makes it possible to produce a variety of cars on the same production line. In addition, the Susui Production Foundation places great emphasis on the environment and sustainable development.
– HAVAL Technology Center (HAVAL Technology Center) It has an area of 250,000 square metres, divided into two main areas, the research and development center area. That includes work areas and facilities for employees and areas in the engineering department. This includes various workshops that perform operations, finishing, prototyping and product validation. The HAVAL Technology Center is a center that mainly focuses on the development and quality inspection of SUVs from installation to installation of hardware system. which brings together experts from inside and outside China
– Car performance test track (Test Drive Track), Great Wall Motor car performance test track It was built on an area of more than 1.4 million square meters. With an investment of over 1 trillion yuan to build this test driving track. It is China’s first comprehensive testing facility with 11 types of tests, including high-speed circuit tests, dynamic platform track, steep slope testing (test hill track) City and handling track, which includes more than 100 test routes, a total distance of more than 45 kilometers.
– Meters EMC Lab, founded and developed independently by Great Wall Motors. It meets Chinese standards. international association and the European Union It is a laboratory developed to test equipment. electric parts and electric vehicles from Great Wall Motors, including electromagnetic interference (EMI), electromagnetic immunity (EMS), bulk current (BCI), radar waves, conductive conductors (ISO7637), and charge transfer. It can also be used to carry out electrostatic tests on vehicles.
– semi-echo laboratory (Semi-Anechoic Chamber) covering an area of more than 430 square meters to test the vibration of 4-wheel drive vehicles, which can test combustion vehicles and new energy vehicles This laboratory will help to monitor and optimize the noise, vibration and harshness levels to improve the soundproofing quality of the vehicle and increase passenger comfort while driving.
– Climatic Wind Tunnel Laboratory Capable of simulating a wide range of climates, including extreme weather such as rain and snow, the laboratory removes time and environmental constraints, making testing more flexible and efficient. It can also simulate the natural environment for realistic vehicle testing. Able to create test conditions in the temperature range from -40°C to 60°C and humidity ranging from 5% to 95%, this laboratory can perform vehicle performance tests in a wide range of climatic conditions. cooling heating Defrosting, Defrosting, Calibration System heat balance brake cooling dryer performance and other weather related tests
“I’m very proud to be part of the journey. And participated in driving work and creating the best products from the heart of users to users for users together. As a motorist of Great Wall Motor one person to join this journey Allow me to see work behind the scenes before coming out as a car. Full of quality for us it is not easy to drive together. and the more I have the confidence to use the car Great Wall Motor With innovative performance and driving that is ready to meet the needs of our daily use. Representative Consumers Committee say
As well as joining in the experience of being innovative Great Wall Motor The participants then also had the opportunity to take part.Experience the performance of a range of new cars under the GWM brand. which has already been launched in China both HAVAL H-Dog PHEV, HAVAL Xiaolong MAX PHEV, Xiaolong, THE NEXT BEST CAR, GWM TANK 300, GWM TANK 500 as well as discussing and sharing opinionsGWM driving experience withSenior executives of Great Wall Motors directly too
“One of Great Wall Motor’s intentions when walking to China this time is to show efficiency to the representatives of the Consumer Committee. Through a visit to a laboratory research and development center Including various products, including for consumers to see the commitment Great Wall Motor’s decision to be ready to offer quality vehicles along with travel in every lifestyle of every driver. We are very proud to be on this journey with our customer representatives. Continuing our commitment to providing a platform for consumers to engage with brands. In the past, we have focused on the user group as the most important person who contributes to developing quality products and providing excellent experiences.Great Wall Motorto the future user group.” Narong Sitalayon, Managing Director of Great Wall Motors (Thailand) Mr. say
Great Wall Motor as a Global Intelligent Technology Company Determined to develop products and services, the company is willing to be open to listening to consumer voices. to participate in the creation Stimulate the creation of a full range of products and services through product activities. and better service for all users to continue
More information about Great Wall Motors is available at:
Facebook: GWM Thailand Instagram: GWM Thailand Website: http://www.gwm.co.th/
Twitter: GWM Thailand YouTube: GWM Thailand Line Officer: GWM Thailand TikTok: GWM Thailand
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