One of the indicators that reflect mobile phone sales is the number of mobile phone activations recently, CIRP, a market research organization, released a mobile phone activation report on the US smartphone market in the first quarter of 2024. It found that the number of iPhone. activation reached a six-year low. The calculation method of CIRP is quite special.
Looking back to the full year of 2023, the iPhone adoption rate in the US market remained around 40% in the first three quarters, but began to slide to 36% in the fourth quarter, and further declined to just 33% in the first quarter of this year. The CIRP report also cited the performance of the iPhone in the US smartphone market over the past few years, from 38% in 2019 to 46% and 44% in 2020 and 2021, falling to 37% in 2022, and rebounding slightly to 39 % last year. %, close to the level six years ago.
It is worth noting that in 2019, Windows Phone and BlackBerry have not withdrawn from the market, and now there are only two camps of iPhone and Android phones that compete against each other. CIRP analysts pointed out that the rising prices of mobile phones, extended durability, and the slowdown in the introduction of revolutionary new features have all brought changes to the smartphone market; effects above on iPhone’s effect is deeper than from Android phones, so it also responds in data.
Information and photo source: gsmarena
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