In order to explore more possibilities of denim fabrics, Levi invited the functional fashion brand WISDOM to cooperate for the first time. Under the iconic design of classic American culture and functional technology, they will jointly create the band of the future denim universe – RE. HEADBREAKER, and use this as the main axis was presented to create a sustainable exhibition at the sunsun museum, and the joint project product series is expected to be officially launched on December 9.
The first wave of the physical sustainable themed exhibition uses the future denim universe band RE. HEADBREAKER to run through the brand’s own love for classic American culture and scene-like music. It imagines a cross-border and cross-border space journey, a transformation into Presenting visual images, using Fresh Levi’s fabrics to visualize its unique musical charm; he extended the garage rock culture of the 60s as a visual representation, in a private and accessible atmosphere, with a legacy collage, deconstructing and introducing the elements of LEVI’S and WISDOM into the technique of remanufacturing, respectively emphasizing design the combination of fashionable and environmentally friendly washing technology and the functional ingenuity of urban action, with functional fabrics, logical wearing logic, user experience design and other considerations to dock It shows rich visibility, reshaping the rustic tonality of Levi’s original natural wash color Fresh, and reflects current progress and the future blueprint of the sustainable cycle.
LEVI’S ｜WISDOM Project RE A series of jointly designed products, starting with the sustainable product A fresh series was launched this year, rebuilding the single products dyed with natural plants, and MING was specially invited to drawing his graffiti styles, including replaying the classic The words from the band and the brain that symbolize wisdom image WISDOM are anthropomorphized into a visual graphic combination – RE. HEADBREAKER, sewn on the classic copy of the TRUCKER Tee jacket and cap with elegant fully electric embroidery techniques, matching the LEVI’S FRESH color system, and various details such as printing, labels, patches, buttons, and pins, are add rich elements to the cooperation series, and also make the respective design styles of the brands present a perfect balance of common prosperity.
