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“Mom and Dad’s spine will bend again”… Maison Kitsune is back with ‘Blue Fox’ this winter

picture explanation[사진 제공 = 삼성물산 패션부문]

‘Blue Fox’ appeared again. The fox, which symbolizes the French brand Maison Kitsune, is transformed for winter.

According to Samsung C&T’s fashion division on the 25th, Maison Kitsune collaborated with Arthur Err, a domestic street brand, to present a collaborative collection using a blue fox symbol.

Maison Kitsune is a fashion brand that emerged as a new luxury brand among teenagers and 30s. Recently, it has been attracting attention for cross-species collaborations such as Line Friends, Helinox, and Laneige, and is growing its brand power in Korea.

The blue fox collection, which was introduced following last summer, features a more humorous fox appearance. In addition, it has been upgraded through sophisticated design, embroidery, and Wappen.

In particular, Arthur Err’s sensual lettering and crooked label on the back harmonize with blue to present a differentiated design that cannot be seen anywhere.

The products range from oversized T-shirts to sweatshirts, hoodies, and caps.

The price range is 349,000 won for a hoodie, 319,000 to 329,000 won for a sweatshirt, 179,000 won to 189,000 won for a T-shirt, and 129,000 won for a hat.

The collaboration products of Maison Kitsune and Arthur Error are sold at the flagship store of Maison Kitsune Garosu-gil, SSF Shop of Samsung C&T Fashion Group, Maison Kitsune.com, and Arthurerer.com.

[방영덕 매경닷컴 기자]
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