Announcement of American football player Hidetora Hanada joining Beads International | Press release from Beads International Co., Ltd.
B’s International Co., Ltd. (Headquarters: Meguro-ku, Tokyo; Representative Director and President: Yusaku Nishikata), which operates street brands such as XLARGE, X-girl, MILKFED., and SILAS, is an American football player. ) has been hired as an athlete employee dedicated to competitions.
After winning numerous titles in the amateur sumo world, including winning the All Japan Sumo Championship at the age of 19, Hanada announced his intention to switch to American football. He is currently playing American football at Colorado State University in the United States, aiming to become the first Japanese player to join the NFL (National Football League).
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Beads International and Hanada met back when Hanada was a member of the Nippon Sport Science University Sumo Club. At the time, XLARGE was collaborating with artist Aya Ito from Wakayama Prefecture, which led to her meeting Hanada, who is also from Wakayama Prefecture, and since Hanada was a regular user of XLARGE, they continued to work together. I did. Looking back, it was a wonderful relationship that connected our various businesses in fashion, sports, and art. After earning the title of amateur yokozuna, Mr. Hanada, who was grateful for the environment but was not satisfied, switched to American football and continues to take on challenges on a different level.He is aspiring to continue to evolve, which is our company’s corporate philosophy. He is an athlete who embodies this, and we have decided to hire him as an athlete employee.
Hidetora Hanada Profile

Born October 30, 2001. Born in Wakayama Prefecture.
He grew up in a martial arts family, with a father who won a national wrestling championship in college and a mother who was a judo instructor.
Started sumo in the second grade of elementary school, went on to Nippon Sport Science University, and joined the sumo club.
After winning the All Japan Sumo Championship as a first-year university student at the age of 19 and becoming an amateur yokozuna, he announced his intention to switch to American football and transferred to Colorado State University, a member of the National Collegiate Athletic Association (NCAA) Division 1.
2017 National High School Sumo Tournament Individual Tournament Winner
2018 World Junior Sumo Championship Open Class Winner
2019 World Junior Sumo Championship Open Class Winner
2020 69th All Japan Sumo Championship Winner
2022 World Games Sumo Competition Heavyweight Champion
Instagram: @torajiro.hanada
X:@hnd_hdtr
YouTube:@hnd_hdtr0001
Comment from Hidetora Hanada
Beads International will continue to strengthen its sports-related business, aim to be a company where diverse employees can play an active role, and support athletes.
【Company Profile】
Company name: Beads International Co., Ltd.
Representative Director and President: Yusaku Nishi
Head office location: Higashiyama Building 7F, 1-1-2 Higashiyama, Meguro-ku, Tokyo
URL:https://bs-intl.jp/
Official online store:https://calif.cc/
Year of establishment: December 1990
Number of employees: 360 (as of November 2024)
Capital: 45 million yen
Business content: Planning and sales of clothing and miscellaneous goods, sales promotion, EC business
