OM System
After the change of ownership of Olympus’s imaging business, it became an independent brand under OM Digital. At the same time, it also launched a new product of PEN E-P7, which made old users wonder if they would continue to launch camera products and whether the direction would be different. This question seems to have an answer today. OM Digital announced the new brand OM System and also revealed the development of new products.
According to the content of the press conference, the name Olympus will be parallel to OM System for a period of time, but in the end only the new OM System brand will remain. The press release also revealed that they are continuing to use the M43 system to develop new camera products, and are more compact and lighter in the development direction. At the same time, they will make better use of computer computing technology to improve image quality.
However, in addition to cameras, the relatively neutral name of OM System actually hides their desire to develop a more diversified product category. Mentioned that they will touch on voice recorder products, binoculars and other services, let us look forward to the new What new products will the OM System bring?
