Slam Dunk Partnership: McDavid Teams Up with EuroLeague Basketball in Groundbreaking Deal

EuroLeague Basketball oversees the operations of the Turkish Airlines EuroLeague and BKT EuroCup, which are held across Europe. “Turkish Airlines Euroleague” is Europe’s highest professional basketball league, consisting of only strong teams centered on champion teams from European leagues.BKT Eurocup” is a professional basketball league held across Europe to compete for the next season’s EuroLeague spot.

As a sports protection and sports medical partner, McDavid will support the best performance of the players, trainers, and staff of teams participating in EuroLeague Basketball’s “Turkish Airlines EuroLeague” and “BKT EuroCup.”

Gawain Davis Comment

Senior Director, Euroleague Basketball

The health and safety of our players is an important element of EuroLeague Basketball’s philosophy. We are proud to have the support of McDavid, a global leader in sports medicine and innovative sports protection.

Patrick Klutz Comment

McDavid, United Sports Brands Europe/Japan CEO

McDavid believes the health of his athletes is his top priority. Advanced compression and innovative sports protection gear, HEX, is designed to help athletes perform at their best. We support athletes to achieve their best performance on the court.

McDavid lineup

M4305 Phantom ankle brace 5

M7991 HEX Sad Shorts EX

M656 Power Arm Sleeve

M6446 HEX Leg Sleeve EX

About McDavid

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About United Sports Brands

■Company overview

United Sports Brands Japan Inc.
Head office and showroom: 20F Shin-Osaki Kangyo Building, 1-6-4 Osaki, Shinagawa-ku, Tokyo 141-0032
URL：https://www.unitedspb.jp/
Press/interview requests: marketing@unitedspb.jp