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The Rabbit and the Tortoise: The Growing Need for Deepfake Laws in the Age of AI Advancements

Given the rapid growth of AI technology in contrast to the slow pace of legal development, it can be comparedthat technological development is like a rabbit And the development of law is a tortoise.

Recently, many countries have called for new laws to be amended to punish those who create fake images or clips using AI technology, known as “Deepfake”.

Deepfake It is a video or still image creation technology that uses learning artificial intelligence tools to create images or videos that appear real but are not actually based on what actually happened.

In this article, I would like to present the harmful effects of the use of Deepfake technology by bad actors. and the development of deep false laws in the United States Allow readers to see the development of the law from a foreign perspective.

Using deep fake technology can cause negative effects in the following areas:

1. Spreading misinformation: Many videos of famous politicians or public figures Often these videos present a distorted perspective. or wrongly promote products

2024 is an election year around the world. and providing videos containing false information during the election cycle. It could erode trust in online systems that are already rife with disinformation.

2. Erosion of trust: Some experts estimate that as much as 90% of online content could be synthetically generated within a few years. Although President Biden’s executive order on AI last year called for the certification of legal content,

But this raises additional questions about what qualifies as legitimate and what does not qualify as legitimate.

3. Identity Fraud and Fraud: Fraudsters are increasingly using Deepfakes to try to trick identity verification systems, such as opening illegal bank accounts

We have seen a 3,000% increase in deep fakes as part of our effort to get started on fraudulent accounts. There has also been an increase in scams where fraudsters impersonate family, friends or colleagues to get people to send money.

Deepfake laws in the United States can be divided into two types: federal laws and state laws. There is currently no federal law prohibiting the sharing or creation of fake images, but there is growing momentum for clearing up federal laws.

That is, in January 2024, the No Counterfeit Reproductions Without Artificial Intelligence and Unauthorized Duplications (No AI FRAUD) Act was proposed. Artificial intelligence simulation and unauthorized duplication are prohibited by law. (No cheating by AI)

The bill establishes a federal framework to enact laws that protect individuals from forgery and fraud generated by AI by creating the identity of any person, living or dead, without consent. This includes using appearance and sound.

Other proposed legislation includes: The Senedd’s Nurture Originals, Foster Art, and Keep Entertainment Safe (NO FAKE) Act would protect the voices and images of performers; for your own fake pornographic pictures.

In terms of state laws, some states in the US have already implemented or are in the process of enacting fake laws

States with laws specifically targeting deep content include: Florida, Georgia, Hawaii, Illinois, Minnesota, New York, South Dakota, Tennessee, Texas, Virginia, etc.

California Deepfake Laws California is a leader in AI regulation in the United States California’s Deepfake Law was one of the first in the country to take effect in 2019.

The law not only criminalizes fake non-consensual deep pornography; But it also gives victims the right to sue those who create images using their likeness. (House of Representatives Bill 602) and ban the use of AI Deepfakes during election campaigns. (House Bill 730)

Regarding Texas Deepfake Laws, Texas was one of the first states in the country to pass laws prohibiting the creation and distribution of videos. is intended to harm or influence the election (Texas Senate Bill 751)

Since then, the Texas Deepfake Act has prohibited the production or distribution of certain types of sexually explicit videos. Makes it a crime to produce deepfake videos without the consent of the person appearing (Aled Owen, Deepfake Laws: is AI going beyond legislation?)

In conclusion, the use of Deepfake technology can have negative effects in various areas as the author mentioned above. However, laws in the United States do not prohibit the development of AI technology, but rather regulate content.

The use of AI technology also has positive effects in many other areas. Lawmakers in Thailand should be aware of enacting laws that regulate the use of AI technology in accordance with future technological developments.

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